Interview experts on your sprint team and guests from the outside. Aim for fifteen to thirty minutes each. Ask about the vision, customer research, how things work, and previous efforts. Pretend you’re a reporter. Update long-term goal, questions, and map as you go. (p. 71)
Expert interview schedule
How might we...
As you take notes individually, reframe problems as opportunities using the “how might we” prompt. By the time you finish your interviews, your team will have generated a pile of notes (most sprints end up with somewhere between 30-100 notes).
Your team has generated HMW notes.
A. Write individually
Add your own HMW notes in the table below.
B. Vote
Upvote your favorite ideas in the table below. Authors and upvote counts are hidden to reduce groupthink, and each person gets votes.
C. Decider vote
Who is the ? She should make the final call — not the group. She can choose to respect the votes or not. The notes that the checks will get attached to your map in the next step.
D. Organize on map
Attach the top-voted HMW notes below to the related step on the .
Nice work! Here’s how the now looks with related HMW questions: Customer journey map (with HMW Q's)